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Apple MacBook 'Brick' Rumours Circulating


Apple MacBook 'Brick' Rumours Circulating

As routine before an Apple event, such as the one planned for the 14th of October, a slew of rumours are doing the rounds as to what is set to be announced. The latest doing the rounds referrers to something called the 'Brick', although what that is has become a matter of debate. I've got my suspicions though - see below.

Currently the most likely candidate, according to 9to5Mac's sources, is a new manufacturing process which uses "3D lasers" (as opposed to those lowly 2D ones) and water jets to carve MacBooks out of solid bricks (hence the name) of aluminium. 9to5Mac has a pretty good reputation for getting its information from reliable sources.

There are definitely tangible benefits from thus proposed manufacturing advance, not least of which is the inherent improved structural rigidity gained from using a single piece of metal, rather than welding or screwing several together. A fringe benefit of that is the elimination of seams and joins from the finished piece, making for a more attractive chassis, too. Although, of course, the lid is still going to have to be separate still - unless Apple has bade some kind of magic super-flexible aluminium to replace hinges.

All will be revealed next Tuesday, but until then feel free to speculate to your hearts content as to what Apple has planned.


October 6, 2008, 9:26 pm

So in the future having a "bricked" iPhone would be a new, even better status symbol.


October 6, 2008, 9:39 pm

Sounds like an excuse for Apple to raise their prices even further above the competition. I still can't see why Apple like most other manufacturers hasn't moved on from aluminium as a structural material, aesthetically I have no problem with it but magnesium alloys provide better strength and rigidity. Also sounds a bit wasteful of materials/money, since carving chassis out of solid blocks would leave you with a lot of waste that would need to be melted down and reformed to be usable (and to do this with aluminium requires a lot of electricity).


October 6, 2008, 10:01 pm

Off topic, but I like how all the Google ad's below are from building companies, brick paving companies etc. Gotta love that targeted advertising!

On topic - I can't help but think "hmmm, what if?" about your quip of a super-flexible aluminium getting rid of physical hinges. If only, all I expect is an aluminium Macbook, with 13" LED backlit display, maybe an SSD option. And in the 'possible surprises' column I have Centrino 2. But I like surprises, so the more the merrier. I've found nothing surprising about an Apple event since the iPhone announcement... we're overdue Steve!!


October 6, 2008, 10:27 pm

Time to unleash the kracken in time for christmas jobsey

Its time its time

Its apple time


October 7, 2008, 2:44 pm

"(and to do this with aluminium requires a lot of electricity)."

To melt down and reform doesn't necessarily require a lot of electricity. Once released from its ore aluminium can be melted down by conventional methods just like any metal (obviously this heating process may also require a lot of electricity).


October 7, 2008, 3:01 pm

Because aluminium has a low melting point it's actually easier and cheaper to recycle the waste than for almost any other metal, plus there's only a few different alloys in use unlike the multitude of different types of steel which again makes it easier. I can't really see why they aren't just casting the cases though, could make much more intricate 3D shapes with minimal finishing required, maybe it's just so much cheaper to buy the plate.


October 7, 2008, 4:00 pm


I think it's because the finish of machined products is actually nicer and doesn't need further finishing. Whereas moulded components will need to have edges cleaned up etc. Also, moulded parts tend not to be as strong as machined parts.

In fact, there's only so much you can do with moulding anyway.


October 7, 2008, 5:29 pm

How about brick as in building block....

New apple notebooks incl pro could have identical 'Brick' at the heart of them.

To save money.


October 7, 2008, 6:51 pm

New name for an updated Mac mini shaped like a brick?

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