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7mm Thick, Flexible eBook Reader Developed

Gordon Kelly


7mm Thick, Flexible eBook Reader Unveiled

Doing the rounds this week is an eReader that could change the market as we know it...

Plastic Logic has demonstrated a remarkable Kindle killing, Sony splattering device which looks more like flexible card than an electronic device and yet electronic it is. Built using what it only describes as its unique 'plastic electronics back display' which was developed in conjunction with the boffins at Cambridge university, it is less than 7mm thick, has more than twice the readable area of the Kindle and weighs just 360g.

Now you may have noticed in my opening line I referred to an 'eReader' rather than an 'eBook reader' - this is because Plastic Logic is actually targeting the business market primarily and the device will be closer than an A4 format, is able to read all Microsoft Office documents, pdfs and supports open standard eBooks and electronic newspapers as well. Navigation is gesture based too while Bluetooth and WiFi connectivity can transfer content and access the Internet to send and receive emails. Even an onscreen keyboard can be called up for typing.

A video of the Plastic Logic eReader has been put online and seeing really is believing. Oh and how do you charge something that thin? microUSB of course.

Plastic Logic says we now won't be seeing much more of the eReader before the New Year when it will make its next major announcement. Personally I'm hoping that involves an RRP and release date...

Update: Here's a great shot from TG Daily showing the Plastic Logic eReader against an Amazon Kindle. It's like comparing devices from different centuries!


Plastic Logic

TG Daily eReader Hands On


September 12, 2008, 5:08 am

Gone are the days of a newspaper, Soon we'll just have one of these connected wirelessly to the net getting the breaking news to read as it happens delivered straight to the eReader...nice.


September 12, 2008, 5:10 am

No colour screen yet?


September 12, 2008, 12:09 pm

Amazing to get that flexibility in, and still retail a digital ink screen. I can see this being &#163400+ though which would be a shame.

mr dog

September 12, 2008, 12:45 pm

Darn, and just when I thought I'd already decided on what I was buying myself for christmas this comes along and makes me want to wait.

Sorry Waterstones, perhaps you'll have to do without my money this winter.


September 12, 2008, 1:08 pm

This thing does look awesome but I really wish they'd do a slightly smaller version.


September 12, 2008, 1:10 pm


No, commercial colour screens are a long way off yet.


September 12, 2008, 1:32 pm

I&#8217m a designer of commercial print equipment, so imagine how depressing I found this presentation. **sad smiley**

This is very impressive but in some ways I&#8217m surprised that it has taken so long for a commercial product to develop. When I was working for Xerox ten years ago I saw this kind of technology with a flexible LCD (connected to a bank of computers) on a working prototype and I imagined that it would happen a lot faster. Just add it to Ethernet, the mouse and the GUI as yet another thing that the propellorheads at Xerox invented and the management was too stupid to exploit. ** I&#8217ve been here before and it was just as depressing then emoticon**

The constant use of the word &#8216business&#8217 in the presentation makes me think that the first generation products are going to cost about one bazillion Europounds each. I&#8217m sure it will hit the consumer space within a couple of generations; I just hope it&#8217s not going to have the Apple logo on it when it does.


September 12, 2008, 1:34 pm

That really is extremely cool.


September 12, 2008, 6:46 pm

Much cleaner design than the kindle or the sony readers. Really put off by the complexity of both those devices. If this thing shrinks down to paperback size in a generation or two then I'm sold,

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