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JVC DLA-X7 - 2D and 3D Performance and Verdict

John Archer

By John Archer



  • Recommended by TR


Our Score:


Colours look superior, too. This isn’t the case right away, as the X7 seems to need a few minutes of ‘running in’ after you turn it on to mellow out some rather ripe initial tones. But once things have settled down the X7 is capable of quite exquisite and expressive colour tone handling, with outstanding subtlety and a superlative tonal range.

We personally like the amount of flexibility in its colour ‘engine’ too. For while the projector can work accurately with the key video standards if that’s where your tastes lie, it can also inject as much colour ‘oomph’ as your individual tastes might want it to.

The X7’s pictures even look slightly more detailed than those of the X3 - which is saying something. It doesn’t harm the X7 in this regard that it’s also an excellent handler of motion, suffering impressively little from judder and not at all from blur - even without JVC’s Clear Motion Drive (CMD) processors in action.

That’s not to say the CMD is pointless. For while some people, understandably, wouldn’t touch it with a barge pole, its ‘Mode 1’ setting arguably introduces an interesting subtle flickering effect that feels oddly evocative of a celluloid cinema experience, without making motion look distractingly processed.

The X7 improvements described so far have been with 2D material, and result in a 2D performance that’s little short of masterful. But the X7 also marginally outguns the X3 with 3D.

There’s the same (relatively small) amount of crosstalk that you get with the X3, and brightness and colour levels look very similar, too, using the handy 3D picture preset. But there seems a fraction more crispness to the X7’s detailing with the deepest parts of 3D shots - such as the crowd running off the distant end of the Golden Gate Bridge in our much used/abused Monsters Vs Aliens 3D sequence.

Obviously it would be great if JVC could figure out how to remove crosstalk completely from its 3D images. Also, the fairly hefty step up in fan noise you get using the high-brightness 3D mode could prove distracting if the projector is positioned near your seating position. But the fact remains that at the time of writing, you frankly haven’t seen the new 3D HD format in action until you’ve seen it on one of JVC’s new projectors.


To be honest, we’d expected to find the X7 problematic, chiefly on the grounds that the X3 was so ridiculously good for its money that coughing up nearly double for the X7 just wouldn’t make sense. But the X7’s step up in picture quality, at least in 2D mode, is startlingly enough that we can easily imagine many people heading down to their local high-end AV dealer hell-bent on an X3 only to emerge a good demo later with an X7 under their arm and a drained credit card in their wallet.


February 18, 2011, 1:42 pm

The loud click when changing presets has nothing to do with the dual iris. It is the Xenon filter coming in or out depending on the choosen preset.


February 16, 2013, 2:28 pm

Warning - I've had a couple of JVC projectors - DLA 950 replaced after 18 months by JVC for the above model - this has now stopped working too - great picture etc - but do these projectors have longevity - or will you have costly repair expenses after 18 months??


January 28, 2014, 3:21 am

The reviewer is wrong about the quoted contrast ratio being a true reflection of the devices ability to "place light and dark objects simultaneously within the same frame". The 70,000:1 is still nonsense even though it isn't considering the effects of a dynamic iris. 70,000:1 is it's "full on / full off contrast ratio. This measure the difference between the darkest all black screen and the brightest all white screen, separately. It absolutely does not measure the difference between the darkest and brightest it can display on-screen at the same time. Unless you like watching an all black screen, this number is as meaningless as the CR on any other home theater projector.

The only contrast ratio that matters is the ANSI contrast ratio (or static cr). This measures the capability with dark and light imagery on-screen at the same time (like it would be for movie content). The JVC devices are so dim that the 70,000:1 contrast ratio's can drop to a significantly less impressive 150:1 with real content. High end 3-chip dlp devices typically achieve 500:1 - 650:1 ANSI contrast. This, coupled with their brighter bulbs and high end lenses, gives them a more vibrant and detailed image. JVC never tells you the ANSI contrast because their devices really aren't as great as their reputations that precede them.

I'm sick of hearing these silly contrast claims from JVC with their holier than though "we don't use a dynamic iris" nonsense. If I wanted to watch an all black screen, I wouldn't need a projector. I would just sit in a dark room. I like movies! In fact, I'm sick of projector marketing specs generally. There is never any useful information to distinguish a great device from a complete turkey. Things like the quality of the glass (if it even has a glass lens), are always missing.
Mr reviewer, maybe do a little research before misleading readers!


January 28, 2014, 3:22 am

Warnings please don't lend Matt any of your projectors - he keeps breaking them!

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