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iPad 4: Camera, Battery Life and Verdict

By Edward Chester



Our Score:


iPad 4: Camera

The iPad 4 sports the same cameras as the iPad 3, which are a 5 megapixel rear facing one and a 1.2megapixel front facing model. The rear one produces surprisingly usable results in a surprisingly diverse range of lighting situations. Colours are reasonably natural and exposure is generally well balanced. That said, detail levels aren’t exactly stellar with it essentially being a complete waste of time trying to zoom in, whether through the digital zoom while taking a photo or when later viewing the photo in the Photos app.

iPad 4 | iPad with Retina Display 13

Shooting in truly dark conditions is also a bit pointless both because shots go very grainy and washed out and because the lack of a flash means the tablet can’t help light things up. A few alternatives like the Samsung Galaxy Note 10.1 do have a flash, though general image quality isn’t quite as good.

iPad 4 camera

iPad 4 camera

As for the front facing unit, it’s primarily meant for 720p HD video calling, and for that purpose it does rather well, providing a reasonably detailed view of your face. Again, though, there’s no flash so if you’re in a truly dark situation you won’t be able to see much.

iPad 4: Battery Life

The iPad range remains among the best in class for battery life considering their size and weight, providing a genuine 10hrs use between charges and lasting for weeks in standby.

Gaming tends to cause the biggest drain on battery life but you’ll still get 6-7 hours solid play from even the most demanding 3D titles.

A few alternatives do beat the iPad in this regard, such as the Asus Transformer Prime with its keyboard dock nearly doubling battery life, but the iPad 4 remains one of the best in class when it comes to battery life.

iPad 4 | iPad with Retina Display 6


The new iPad with Retina Display is the best large tablet going with better battery life and performance than both the iPad 3 and the other large tablet competition. It also boasts the best build quality and the most comprehensive selection of truly tablet-oriented apps.

Then of course there’s the new connector which while troublesome in the short term is ultimately a step forward, at least compared to the previous Apple connector – we’d still prefer a standard connection like microUSB if possible.

All this said, there’s not enough here to justify an upgrade from an iPad 3, especially given this new model isn’t thinner or lighter. As such unless you’re particularly determined to wholesale make the switch to Lightning connector equipped Apple products, we’d suggest waiting to see what the iPad 5 has to offer.

Then of course there’s the iPad mini. With Apple not wholly embracing the idea of tablets as laptop replacements like Microsoft has done with the Microsoft Surface and like Asus has done with the Asus Transformer, the larger iPad still feels to us like a product that’s trying to fit a gap that simply isn’t there. Instead, despite its lower resolution screen and slower processor, it’s the iPad mini that we’d go for as a pure tablet.

Catch up on all the latest news surrounding the iPad 5

Overall Score


Scores In Detail

  • Battery Life 10
  • Design 9
  • Features 7
  • Performance 10
  • Screen Quality 9
  • Value 8


November 23, 2012, 9:51 am

It makes me really mad how you guys can regard an upgraded port as a plus.
"Lightning connector is better than old connector"
ITS A CONNECTOR! It holds no purpose other than connecting things (which you can no longer do because all of your accessories are now incompatible), and the upgrade is for one reason and one reason only - for Apple to completely take advantage of its user base and make massive profit margins with a nice patent on this new port so they can have complete monopoly.

I've said it for years, Apple is the devil and they will do everything they can to own you. It starts with tying you in to Apples system that can only be stopped by jailbreaking the device and voiding your service warranty. Then its changing the port so you have to go out and buy £40 HDMI cables and £30 chargers all over again (but of course you die hard Apple fans will say "But the new port is so shiny, I love it, it makes me happy"... morons).

Soon it'll be locking your phone number, your internet access and all kinds of other properties that you have purchased to Apple's system, such that if you ever decide to switch phones, computers or anything you will be losing hundreds of pounds of software and hardware that you have paid for because Apple will insist that you are just a licensee and that all the money you spent means nothing. It makes me sick to my stomach that the world is so blind to this Big'n'Large crap that will surely end in disaster for all subscribers to this particular brand of closed technology.

Can't you see that they are laughing at you all the way to the bank?


November 23, 2012, 1:52 pm

You lost me at "Apple is the devil"...

Read the review properly.


November 24, 2012, 8:50 am

"You lost me at "Apple is the devil"...
Read the review properly." Ed

I did actually read the whole thing, unlike you who reportedly stopped reading less than half way through. I don't understand your devotion to Apple - they are taking advantage of the weak minded people who must sell their 6 month old iPad 3 to buy the new one because fashion and popularity say so. Apple products are 90% Marketing and have no actual function outside of checking your email. Productivity on tablets is 0 compared to laptops that can actually access flash based websites and do crazy things like word processing. So really anyone who buys an iPad is just doing so because "me like shiny shiny!"

"Given this, Apple's single connector for all its mobile devices is actually something of a bonus."
No it isn't, and it would be just fine with a MicroUSB but Apple has somehow convinced the ignorant masses that making a port that is hard to replicate so that they can have monopoly over the accessories market too is a great idea for consumers. Its pathetic how much ass you guys kiss.


November 24, 2012, 5:50 pm

You're totally blinded by your own prejudices. I say a number of times that it's not worth upgrading from the iPad 3 to the iPad 4, I make a point of saying we don't feel the iPad actually makes sense as a form factor and I also dwell on the shortcomings of the new connector.

I even say "Apple's proprietary stance is very annoying when it comes to phones because every other phone manufacturer uses microUSB for both charging and connecting to a computer." Couldn't be much clearer than that.

The point I'm making about the connector being a bonus is that unlike other large tablets that require a completely proprietary charging cable that works with nothing else - not even the company's own other products - and necessitates having two cables (one for charging and one for data transfer) at least Apple's single connector works across its range of mobile devices.


November 25, 2012, 6:52 am

Finally, a review that feels unbiased!

The Ipad is a great toy, I have no objections about that. I'm no Apple fan and the only reason why I have one is because my girlfriend bought one (The second generation one). I have to admit though, I love browsing the Web, reading books and watching movies on it when I'm in bed.... But that's about it! Anyone who claim it is a work tool clearly doesn't work very hard.

Giving this latest Ipad 4 stars is justified - As long as you view it as a toy and nothing else. Also, there is a clear decrease in innovation since Ipad 2 and I have not felt the need to upgrade. Everything still runs fine on the Ipad 2 and I can see no point of a faster processor considering what I use for. I cannot understand why all other website give this Ipad 4 full marks, and this really affects their credibility in my point of view.

Good on you TR to be the only website I have seen who gave a score I can agree with.

Mike B

November 25, 2012, 9:52 pm

My iPad gets far more use than any desktop or laptop I have ever owned! It is one of the best tech investments I have made. OK I also love my iPhone, which I use daily, but the iPad is the best too for couch surfing and travel.

The latest model is just a steady progression as expected but is still the best tablet of its size on the market.


November 26, 2012, 6:47 am

The iPad 4 in my opinion is the best tablet on the market. I purchased my first Apple product in January 2012, and I have never regretted the decision. Having a Degree in IT I was not a fan of Apple's OS, I felt that I needed more control of my systems. I was wrong!
I purchased a Galaxy Tab 10 in January and after 9 days it locked up! I returned it for a refund and purchased the iPad 2. This device simply converted me to Apple. This device is bullet proof, the most dependable computer I have ever owned! I have owned and operated computers since 1980 and the iPad has proven to be the most useful device I have ever owned. It will not replace a work PC for crunching numbers, but that was not what it was purchased for. For a home tablet, or a field auditing tool it can not be beat.
After almost a year of testing I have made the decision to purchase an iPhone and a new iPad 4. My Samsung Galaxy III was deposited into the recycle bin. In my opinion the iPad 4 has raised the bar beyond any other tablet manufacturers ability to compete. Apple keynotes asked a good question...If the iPad consumes over 90% of the broadband utilized by tablets... What are the other tablet users using their tablets for?


November 26, 2012, 4:41 pm

@Kaiser - the honest truth is that my iPad is one of the most productive tools I own - and as a researcher, technical author and illustrator, that may come as a surprise to you!

Whilst I'd love Apple to change some of their ways (their refusal to allow us to use SD Cards for more than importing photos is a particular frustration of mine!)- the iPad easily overcomes any serious limitations in it's bundled apps, through cheap 3rd party software.

My favourite MindMapping tool isn't the £200+ MindManager application I invested in on Windows - it's a low-cost alternative on the iPad that is a pure joy to use, hugely intuitive and much faster in practice. This is especially true on the iPad 3's and 4's large retina screen, where you can zoom out a long way whilst leaving even tiny text perfectly legible (the reason that I, too, have to disagree with some of TrustedReview's comments in this review).

Many of the things you moan about are easily and cheaply fixed with just a little imagination and research. For my needs, a good BlueTooth Keyboard, a DropBox account, a phone with wireless tethering over 3G and a handful of Dropbox-enabled apps – is all I need to be incredibly productive anywhere. Zero boot time, less weight to lug around.

So much flexibility, I've never felt the need to jailbreak.

The ability to develop iOS applications from Windows (within Delphi XE2 & XE3 for example) and even on-board the iPad itself (e.g. Codea is a fast implementation of LUA with solid support for the iPad's sensors & graphics capabilities) people are developing all kinds of software for all kinds of purposes.

The iPad, for me isn't a replacement for my PC – but it does perform an ever more important role in my daily planning, communication and output.


November 26, 2012, 6:06 pm

@BigMoose - depends on your line of work - for me, it's of far more practical use than you could imagine.


November 27, 2012, 9:17 pm

Hyperbole much? Not sure if you still wear the tin foil hat and hide from nasty aliens, but I think you give Apple way too much credit. And besides, you have heard of free will right?


January 2, 2013, 7:46 am

The best pad on market, quality of material, performance, fluidity and high resolution are at top. really a great product


January 4, 2013, 3:53 pm

I find it hard to comprehend your 9/10 for design and screen attributes. The iPad4 is the same design as the 2 and 3 but even my android fan-boyism has me struggling to find a more elegant device from an industrial design standpoint. And I can't imagine a screen that beats the iPad in any way, so your 9/10 is baffling. 3-D is literally all that is missing. The iPad4 screen is admittedly the same as the 3 but how is that a deduction?

found your site after googling about the battery life of my new iPad4. Not sure i will return :/

A Goose

January 5, 2013, 10:34 am

I am looking to get the new IPad 4 I have never got a tablet before and im sure this is gonna be the correct one!


January 10, 2013, 9:26 pm

Performance wise, the iPad 4 is excellent and I cannot fault this. The design is also impeccable (although the aluminium can feel a little cold on first touch and the 4:3 aspect ratio is not the best for streaming content) however I have to say that i'm disappointed with the lack of features with iOS. The operating system is simply terrible compared to the now very mature, stable and polished version of Android 4.2. Combine this with the system freezing for no apparent reason, lag and applications not downloading until you perform a hard reset, I can't help but feel this product is way overpriced. It is for this reason, i'm now selling on Kijiji. I have the Nexus 10 also, and I have to say, apart from fully optimized apps (although all the biggest and most popular apps are e.g. Flipboard, Pulse, News 360 and so on), it beats the iPad hands down in every single department and its over $100 less. I did try, however iOS is simply not an OS at all. iOS has very limited capabilities, far less intuitive and not suited to my particular needs... you can't even access the files.. come on Apple, I know you like control, but its not 2007 anymore. Lets see a new UI this year with new features and also, let us consumers decide what we want to do with our mobile devices?

Иван Пенчев

January 27, 2013, 9:10 am

Hmm... I don't think the iPad (2, 3, 4) is the best tablet on the market. Hey, guys, did you forget all the apps on the App Store aren't free - you need to pay them. You can't watch YouTube videos or download media without a registration on iTunes and you need a credit card for that. So, the iPad is totally ANYTHING. I know this sounds stupid, but it's true. I wish you a lot of happy moments with the iPad!!

Yassin Wahby

February 3, 2013, 3:55 pm

There is no iPad 4 , and to make sure I am right please open http://www.apple.com/ipad/comp... the official site of apple
there are only ipad 2, 3, and mini

Yassin Wahby

February 3, 2013, 3:58 pm

See by your self

Wouter Moors

February 7, 2013, 6:15 pm

the retina display one is ipad 4...

Wouter Moors

February 7, 2013, 6:16 pm

the new connector is faster, that is the point

anil Reddy

February 16, 2013, 9:21 pm



March 15, 2013, 11:29 pm

Is this guy real? Can someone please tell him not everyone owns an iPad 3 and thus, this device is not made to "take advantage of the weak minded people who must sell their 6 month old iPad 3 to buy the new one because fashion and popularity say so"? The previous iPod cable had a higher transfer rate than the standard mini USB, and so does the current Lightning over micro USB. You are provided with the cable and a wall charger on purchase. If you want to take HDMI out on 99% of HDMI out capable non-Apple devices you still have to buy micro usb-hdmi / mini hdmi-hdmi adaptor.
The previous connector cable had to go, it had many pins that just did not have any more use, and was too thick to be able to make a device as thin as the iPhone 5.
Flash is dead, get over it. Not being able to access flash means nothing more than what non-techie anti-apple sheep spout in hopes to have something as close as possible to an argument. Even android has stopped supporting the world's most zombie, ancient and inefficient memory-wise software ever kept alive by any company-flash. You can have a bluetooth keyboard and do as much word processing on any tablet, Android or Apple alike, as you can on a laptop.
Also, FYI, unless you brick your device (which can't be done with any jailbreaking program, you'd have to do it on purpose), jailbreaking does not void your guarantee. Just restore an official iOS and you are good.


March 15, 2013, 11:33 pm

You need to pay for decent android apps too. Here is the kick about android apps: none of them are made for your device. I had a galaxy note before giving it back to the store to trade for an ipad mini, 90% of apps i downloaded were just ugly upscalings of lower scren resolutions. Even official apps, facebook and twitter were just huge-ifications of their phone versions. On the ipad you get an app made specifically for your device screen size and processor. So yeah, you pay for some iOS apps, but you get what you pay for. My 18 yo brother has an iPad mini too and has used it since launch without ever paying a cent for any app, he does school projects on it and powerpoint presentations.

Donald DeFesi

March 31, 2013, 8:44 pm

SOMEONE HELP ME. I recently purchased the iPad 4S retina display. First ever iPad purchase. I was surprised at the new Lightning input. So my question is are there headphones with the lightning input? If not is there an adaptor. I am also hard of hearing and I use a boosteroo (3.55mm) that plugs into my pc, iphone etc. Is there a way to utilize this?

L kyusa

April 26, 2013, 10:45 pm

iPad 3 is also Retina Display

Robert Doran

May 2, 2013, 2:27 pm

The ipad needs a USB.

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