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TrustedReviews Awards 2007
Best Home Entertainment
Pioneer Kuro PDP-508XD

When we reviewed the Pioneer Kuro 508XD back in August, it was clear that this was the best plasma TV we had ever tested. And as we at TrustedReviews believe that plasma has the edge over LCD for ultimate picture quality, this could quite easily be described as the best TV in the world. Of course, that crown could arguably go to the 508XD's sibling, the LX508D, with its full HD resolution, but even with ‘just' 1,365 x 768 pixels to play with, it still blew our precious little socks off.
The word ‘Kuro', means black in Japanese and with its Project Kuro, Pioneer set about to improve the black level of its plasmas to unheard of levels. This is important as black level is, to quote the review, "the single most important element of a TV's picture performance." Why? Because it means that not only do the dark elements of the picture stand out, but the colour is boosted thanks to the greater contrast levels.
Pioneer claims that the Kuro offers a black level that is 80 per cent better than any other TV on the market, along with an impressive claimed contrast ratio of 16,000:1. Importantly, this is a figure that's achieved without any tricks of the trade such as strategically ‘dimming the backlight' as with many LCDs. Instead, there's a Ultra Black Crystal Layer, that boosts the speed of the charge/discharge cycles, a Direct Colour Filter instead of glass to reduce reflections, and a ‘Deep Waffle Rib' that reduces the light leakage between plasma cells.
Other features included a 72Hz mode, that triples the frames of a 1080p/24fps source from supporting Blu-ray and HD DVD players for judder free images. Add to that a USB port and three HDMI ports and you have a huge, feature packed TV that just happens to have a picture that is, to quote the review once more, "the very best we have ever seen on a flat TV". Two grand for a telly? Bargain.

When we reviewed the Pioneer Kuro 508XD back in August, it was clear that this was the best plasma TV we had ever tested. And as we at TrustedReviews believe that plasma has the edge over LCD for ultimate picture quality, this could quite easily be described as the best TV in the world. Of course, that crown could arguably go to the 508XD's sibling, the LX508D, with its full HD resolution, but even with ‘just' 1,365 x 768 pixels to play with, it still blew our precious little socks off.
The word ‘Kuro', means black in Japanese and with its Project Kuro, Pioneer set about to improve the black level of its plasmas to unheard of levels. This is important as black level is, to quote the review, "the single most important element of a TV's picture performance." Why? Because it means that not only do the dark elements of the picture stand out, but the colour is boosted thanks to the greater contrast levels.
Pioneer claims that the Kuro offers a black level that is 80 per cent better than any other TV on the market, along with an impressive claimed contrast ratio of 16,000:1. Importantly, this is a figure that's achieved without any tricks of the trade such as strategically ‘dimming the backlight' as with many LCDs. Instead, there's a Ultra Black Crystal Layer, that boosts the speed of the charge/discharge cycles, a Direct Colour Filter instead of glass to reduce reflections, and a ‘Deep Waffle Rib' that reduces the light leakage between plasma cells.
Other features included a 72Hz mode, that triples the frames of a 1080p/24fps source from supporting Blu-ray and HD DVD players for judder free images. Add to that a USB port and three HDMI ports and you have a huge, feature packed TV that just happens to have a picture that is, to quote the review once more, "the very best we have ever seen on a flat TV". Two grand for a telly? Bargain.
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