Canon announces EOS 1D Mk IV Comments

Wealth Warning!!!

If you live in the UK do not buy this camera. It’s on pre-order in the US for $4999 (£3048) and in the UK for £4499. I used to get really annoyed when Apple pulled this stunt and we should all boycott Canon until they treat the UK market with some respect. I know that in a few months the UK price will be on par with the US but it is still piss taking by Canon. Or is it because we have a reputation for being happy (stupid)at paying over the odds to be early adopters?

If I were going to part with this sort of money, i would definately want a full frame sensor at least! Especially as this is aimed at the professional market! Not only that, but when you comapare the pixel rating to the 5D MK11, at 21MP, ( granted, pixel rating isn't everything to achieve better quality pictures, but it helps) it's not a particularly high pixel rating these days. One thing that does impress about this model, ( which still appears to be rare amongst digital SLR's)is the claimed 10fps burst speed on full resolution setting.I don't know why Canon don't start incorporating more than one digic processor in most if not all of their other digital SLR's if this is what it takes to get fps rates and reasonably high pixel rates in the same camera to achieve decent level for sports photography etc.

Agreed. The UK 7D is still on parity with the US @ £1699.

It's very annoying, but it happens across the board with every single product on the planet. From washing machines to computer parts, from housing material to cars...everything (apart from phone contracts & bread- i'm sure there's more too!) is cheaper in the US and they have a higher mean income per capita per head compared to the UK. (believe it or not!)

But I prefer living in the UK, and I don't have to feel like I should automatically tip everyone even though the service was pants, and i'm none too partial with their military policing either...so I guess i'll just live with it.

But still, it's sooooooo much cheaper there! :(

Pfftt! Weekend break for two to New York must be include with each UK model. Just get a Nikon. Simple.

It's a lotta lotta dosh, but remember these are a lot of pro's who go through a 1D every 18 months and whilst they might not rush out to immediately upgrade this will form the logical replacement when needed.

@Mike - I kind of share your point, but for sports and wildlife pros (where this is aimed) the 1.3 crop factor is quite a boon really. Makes your £7k 600 f/4 into a nice 780 natively... The 5D MkII has a different market, where FF sits more logically...

Steve Ayres,
Agreed for wildlife photography, I agree the crop factor is a plus, but for one who wishes to get one SLR for the majority of his uses out of a camera( I simply cannot afford and don't want more than one SLR!) this is definately my preference. There are undoubtedly pros and cons for full frame and non full frame sensors, but for me, at this sort of dosh level,if there's no full frame in it, I definately won't be parting my hard earned on this one, 10 FPS or not!