As expected, the 32W5500 performs pretty much identically to its much more expensive 32E5500 sibling, and so represents an enticing prospect. What's more, when the 32W5500's pictures are good, they're really very good indeed, making it a truly attractive proposition for Sony die-hards.
The only problem for the 32W5500 is the existence of Samsung's 32B650 which, while not sounding as good, offers slightly more consistent pictures, a considerably more attractive design and a superior Internet service for roughly the same amount of money.
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