While the 42PFL8404's higher price held back it's value score and indeed it's overall one, the 42PFL7404's aggressive pricing turns things neatly on their head. In fact, the shift engendered by the cheaper price is here so dramatic that it's persuaded me to give the 42PFL7404 a TrustedReviews Recommended award even though both sets use the same picture engine.Read full review
John Archer -I see you reviewed the sony 46W5500 as well.I'm planning on getting either the 47" 7404 or the 46W5500.You gave them both 9 out 10. Judging both sets on sd image and ability to handle fast action what would be best .The Price is not a issue as they are about the same. Thanx
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