If you're a devoted film lover on a tight budget, the P37X10's stunning black level response is arguably enough in itself to make it irresistible value for money. Certainly it can help many film scenes look more natural and engaging than I've seen them look on any similarly affordable LCD TV.
However, the P37X10's lack of brightness and standard definition colour inconsistencies make it a slightly more considered purchase if you're after a more general purpose living room all-rounder.Read full review
Overall
8/10
By John Archer
Reviewed 09 March 2009
Updated 05 February 2011