LG, you get the impression, is a company that likes to cover all the bases. In recent times it has delivered full HD TVs, Freeview Playback TVs, and high-style designer TVs. And today, with the 32LC46, it's adding to the list that most beloved of things: ‘a bloody cheap TV'.
At under £400 it really does get down and dirty with 32in TVs from the budget-specialist likes of Goodmans and Bush. Yet there's really nothing in its on-paper specifications to suggest exactly how LG has managed to sell it for so little.
For instance, its 32in screen comprises an HD Ready resolution of 1,366 x 768, and its claimed contrast ratio is a very respectable 5000:1. This latter figure reveals immediately that the TV employs a dynamic contrast system whereby the backlight can be dimmed automatically during dark scenes to deliver better black level response. This feature is by no means common in the sub-£500 32in flat TV market.
LG has furthermore managed to retain the services of its XD Engine image processing system for the 32LC46. XD Engine is not, it has to be said, the most aggressive or even successful image processing system in the world. But it still delivers some benefits in the areas of colour, motion handling, black level response and fine detailing, so we'd rather have it than not.
Yet more good news comes with the flexibility the TV offers when it comes to picture adjustments. Highlights include both MPEG and standard noise reduction routines, a black level booster, and even the option to completely deactivate the XD Engine should you feel that it's not actually helping. We have to say, though, that for the vast majority of the time we preferred to leave it on.