The first car manufacturer to make a decent looking hybrid at a sensible price will clean up. This thing looks like an accident between an MPV and Halfords shop window. Same goes for the Prius, and as for the latest Lexus RX450h... pass me a bucket!
Apple turned the mp3 market and then the smartphone market on its head and they are now probably the most talked about and exciting areas of consumer tech. If hybrid goes the same way and the consumer experience hits those levels of enjoyment then maybe we'll get some traction in moving away from fossil fuels.
I'm with needlegun on this one, why do they insist on making them ugly as possible. why not jam in all the kit into a regular civic and im sure it would sell alot more.
Well, the reason for the awkward profile is aerodynamic efficiency. Whether the same level of aero slipperiness can be achieved with a more conventional profile, I don't know. But there is a good reason for the way the Insight looks. As it goes, I reckon Toyota has done a decent job making the new Prius look a lot more athletic and dynamic while retaining the slopping roofline.
@phat-ant: They do. It's possible to buy a Civic hybrid from your friendly Honda dealer, albeit one based on the US and Japanese market Civic saloon. The drivetrain is also a bit simplistic compared with the system employed by Toyota.
Comparing it with other cars the Insight is still worse from an emissions point of view than some other non-hybrids (101g/km if I have the correct figures). Basically, it uses the wrong type of engine. The way to build a proper hybrid is to make an electric vehicle and supplement the battery with a small diesel-generator tuned to give max efficiency while charging.
PS: I've built pure electric EVs and got the equivalent of 40g/km when charged from mains electricity (using DEFRA CO2 electricity figures).
I don't understand why automakers insist in sky-pricing indispensable extras such as bluetooth and in-car navigation. They could attract a larger customer base by offering a well equipped car that responds to *today's* user's needs. When I find out that you have to pay 2,000 GBP (or 2,500 EUR) for essentials I just look elsewhere!
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