Unless you need AVCHD support, the core Premiere Pro CS4 is not a huge upgrade on its own. But the new batch Media Encoder, with its direct support for Premiere Pro CS4 sequences, is a unique and extremely useful addition. Current Premiere Pro users could well find this feature alone makes the upgrade worthwhile, and it's a pretty compelling capability for newcomers as well. In a world where the same or similar content must regularly be repurposed in many different formats, Adobe Premiere Pro CS4 is well positioned to meet the challenge.
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